BumbiVideo sales letters
A VSL funnel that shows the offer when the video gets there
Put your video sales letter on a page that reveals the buy button at the right second and tells you where viewers drop off.
Start on the Free plan. It stays free forever.
A video sales letter does the selling a long sales page does, but in your voice. The catch: if the buy button is visible from second one, people click before they understand the offer, or leave before the part that would have convinced them.
A good VSL page waits. The offer appears when you make it in the video, and the page around the video is plain enough not to distract.
What you can do
What you can do with Bumbi VSL pages
Templates for real offers
Start from a product, course, lead magnet, appointment booking, consulting application or webinar replay template.
Reveal on cue
Show a button or block at a set second, after a share of the video, when it ends, or right away. Once shown, it stays.
Return visitors
Show blocks to returning visitors or known leads, and let people continue watching where they left off.
Watch time analytics
See how far viewers get, where they drop, and how many reach the offer.
Checkout built in
The offer links to your Bumbi product checkout, with local currency for buyers abroad where supported.
Your video host
Bumbi never hosts video. Use a YouTube, Vimeo, Bunny or HLS link.
What a video sales letter needs to say
Most strong video sales letters follow the same order, whatever the product:
- The hook. Name the problem in the first few seconds.
- The cost of the problem. What it is costing them now.
- The turn. Why the usual fixes fail, and what works instead.
- Proof. Results, examples or your own story.
- The offer. What they get, the price and the guarantee.
- The call to action. Exactly what to click, said out loud.
On Bumbi, you place the buy button reveal at the second where the offer starts, so the button appears as you say it.
How a VSL funnel works on Bumbi
A VSL offer in Bumbi can have up to three steps: an optional entry page (for example a short form to get the video), the VSL page itself, and a confirmation page. Each step is a page you edit in the visual builder, so you can change words, images and buttons without code.
Countdowns on VSL pages only count down to a real, fixed end date. Bumbi does not offer a fake timer that restarts for every visitor.
Making the VSL video itself
You do not need a studio. A clear voice, simple slides or your face on camera, and a script that follows the order above will beat a polished video with a weak offer. Upload it to YouTube, Vimeo or Bunny, paste the link in Bumbi, and test it on your phone before you share it. For the words around the video, see how to build a sales page.
How it works
How to build a VSL funnel
Pick a template
Choose the one closest to your offer.
Add your video link
Paste the link from your video host.
Set the reveal
Choose the second your buy button and offer blocks appear.
Publish and watch the numbers
Share the page, then use watch time to fix the part where people leave.
Who it is for
Who VSL pages are for
Sellers with one clear offer
A single product explained well in ten minutes or less.
Course creators
A short pitch video in front of the checkout.
Consultants
A video that qualifies people before they apply or book.
Ad buyers
One page, one video, one button, easy to test.
FAQ
Questions people ask
What is a VSL funnel?
A VSL funnel is a sales path built around a video sales letter: a page with the video, an offer that appears at the right time, and a checkout. Bumbi builds the VSL funnel and connects it to your product checkout.
What is a video sales letter?
A video sales letter is a video that does the job of a sales page: it names a problem, shows the fix and makes an offer.
Is the VSL feature on the Free plan?
No. VSL pages are on paid plans. See pricing for what each plan includes.
Can I see how much of the video people watch?
Yes. VSL analytics show how far viewers get and where they drop off.
What is Bumbi?
Bumbi is a platform for creators who sell digital products: ebooks, courses, templates and presets. Its VSL pages sell those products with a video and a checkout in one place.
Keep going
Let your video do the selling
Pick a template, paste your video link and set the moment your offer appears.
Start free